Authors: B. A. VORONIN, doctor of law, professor, head of the department of management and law, L. A. ZHURAVLEVA, candidate of philosophy, associate professor, head of the department of philosophy, E. V. ZARUBINA, candidate of philosophy, associate professor at the department of management and law, S. I. EMELYANOVA, senior lecturer at the department of philosophy, Ural State Agrarian University (42 K. Liebknekhta Str., 620075, Ekaterinburg, phone: +7 (343) 371-33-63)
Keywords: values, corporate culture, environmental awareness, agrarian university.
Abstract: The article describes the experience of a comparative sociological study conducted by the authors according to the original methodology in September 2018. The object of the research was students of two Ural universities – the Ural State Economic University and the Ural State Agrarian University – training various specialists (bachelor and master) for agriculture, as well as food production and processing, quality management, commodity research and food and non-food product expertise and catering, restaurant service, logistics. Subject of research: value orientation and the degree of formation of environmental consciousness. To study this problem, we chose a comprehensive research strategy that includes quantitative and qualitative methods for collecting social information. At the first stage, in September 2018, a written (questionnaire) survey of students was conducted (N = 221), at the second, a focus group with undergraduates and bachelors of the Ural State Agrarian University. The analysis of the data obtained during the study allowed us to conclude that environmental values are important for students Agrarian University, which could be the basis for the formation of corporate culture and the organization of vocational guid- ance work with young people. In the course of the study, we identified gaps in the cognitive, axiological, and activity levels of the environmental behavior of the interviewed students, which actualizes the problem of environmental education. We see the development of the scientific foundations of environmental education primarily in the design of a new social ideal based on a conscious ethical attitude towards the social and natural environment (towards oneself, surrounding people and nature as part of culture), shaping the harmonious development of man as a biosocial being, recognizing the value of the world around us and human life.